The whole model, in the open.
One requirement keeps it honest: a vendor must say why a conversation is relevant before a leader ever sees it. Everything else, including the giving, follows from that.
From request to real giving.
Five steps. The executive decides at every one.
- 01
A vendor states the specific initiative.
- 02
It is matched to the executive’s stated priorities.
- 03
The executive sees the reason and decides.
- 04
One focused conversation happens.
- 05
A real gift reaches the executive’s chosen charity.
Isobel Hardwick
I spent a long time on the sending side of sales, watching good people fail to reach leaders who might actually have wanted to talk, and watching leaders drown in noise from people who did not. The fix was never another clever subject line. It was a rule: earn the conversation by being relevant, and make the conversation worth something beyond the deal.
TheGoodIntro is that rule, built into a place. Every conversation here sends a real gift to a cause the leader chooses. That is the whole point.
We are starting in Australia, on purpose. One market keeps every gift local, verifiable, and easy to stand behind while the model is proven with a small founding group. I would rather earn a reputation slowly than borrow one.
Three things we will not compromise.
Relevance is earned
No one reaches a leader without a stated, specific reason. That requirement is the product.
Giving stays whole
The charity's share is set by the tier, published, and paid in full, from $900 to $1,200 a meeting.
Small on purpose
We are starting with a deliberately small invite-only cohort so the first members shape it.
Checkable, not just stated.
Trust on a finance-facing site has to be verifiable. Here is what that means in practice, with the receipts.
- The charity's share is set by the tier and published, from $900 to $1,200 a meeting
- Every nominated charity holds deductible gift recipient (DGR) endorsement
- The executive receives written confirmation of every gift
- Your details are never sold, traded, or published
- No invented testimonials, no inflated numbers, no funding we do not have
See it work for you.
Join the waitlist. Executives decide what is relevant, take only the conversations they want, and the charity they choose receives a real gift each time.
Free for executives · Invite only · One short call to start